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Scottish Power claims success as customers switch to cheaper tariff

Scottish Power claimed today that its letters to customers telling them to switch to direct debit are bearing fruit, with around 21,700 customers changing tariff in the last three months.

The company estimated those customers would save about £4 million as a result, which would equate to a saving of around £184 per customer per year.

“We continue to be committed to offering the best prices possible to all of our customers,” said CEO Neil Clitheroe.

Figures released last year by parent company Iberdrola showed that in the nine months to September, Scottish Power recorded a five per cent drop in gas customers, from 2 million to 1.9 million, and a three per cent drop in electricity customers, from 3.3 million to 3.2 million. It is not clear whether those losses were wholly attributable to price rises announced in June.

The company was the first of the big six companies to announce double digit increases last year, hiking gas prices by 19 per cent and electricity prices by 10 per cent from August 2011. It was the last to announce a price cut of five per cent for gas this year.