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A new energy switching service has been launched for grassroots sports clubs and their members.

My Club Energy, which is part of the larger www.myclubgroup.com group and website, will allow sports clubs to offer gas and electricity deals to their supporters and earn commission on any sales.

The scheme is being supported by utilities switching specialists, The Energy Checking Company Ltd.

“Revenue is needed for ground fees, kit, changing rooms, equipment, referees, energy, training facilities, water and rates. The list is endless and that is where we come in,” said My Club Group chief operating officer, Graham Anderson.

“My Club offers no risk, no cost revenue opportunities that allows clubs to raise finance and let grassroots sport thrive.”

My Club has also been backed by several the UK’s leading sportsmen, including Sam Allardyce, Sol Campbell, Lawrence Dallaglio, Michael Vaughan, Chubby Chandler, Adrian Morley and Chris Sheasby.

“Grassroots clubs and teams are the lifeblood of sport in the UK. Every professional who has graced the hallowed turf of Wembley, scored a try at the Millennium Stadium, teed up for The Open at St Andrews or hit a cover drive at Lords has started at their local club,” said Allardyce.

“More importantly, hundreds of thousands of grassroots members play every week and pass their passion onto the next generation, benefiting both the individual and society in general. The impact of sport on local communities cannot be under-estimated.

“However, with funding always difficult to access many clubs need help to raise the revenues needed.That is where My Club helps by offering a free, bespoke service that allows clubs to raise finance and let Grassroots Sport thrive,” he added.